Do you have a plan and process to validate your efforts for both the Customer Service side of the business as well as your HR-related Employee Recruitment Programs?  Targeted In-House Surveys, done correctly and on a consistent basis, will help you save time and money on your way to ensuring peak performance in all areas of your company. John Mitton, President of MITTONMedia, shares examples and tips about how to get started.

A Quick Response (QR) Code is a two-dimensional code that can be scanned by smartphone cameras to automatically pull up text, photos, videos, music and URLs. QR Codes, if used properly, are an effective tool for Advertising and Employee Recruitment Programs. MITTONMedia® and our online marketing group, “Idiot Proof AdvertisingSM,” design QR Codes and enhanced QR Code “Internet experiences” for advertising campaigns and employee recruitment programs including highly successful, student-friendly, college recruitment initiatives. MITTONMedia President, John Mitton, shares some QR basics to help you get started. 

How will your child's college major hold up in today's workforce? Michelle Singletary's article cautions college students and their families to pay attention to what different college majors are worth in today's workforce because, as Ms. Singletary writes, "Not all college majors are created equal!"

Why should you care about the impact of Gen Y in your workplace? What you read here might surprise you... 

The Art of Ordering a Breakfast Taco “Soliz Casa de Tacos” is the name of a legendary breakfast taco place in our neighborhood. “Soliz,” as it’s known by the locals, is perched on Dulles Avenue directly across from the Ft. Bend Community Library.

 "In Wheel Time," a radio car talk show produced by MITTONMedia, recently did a live broadcast to help support the 2011 MD Anderson Children's Cancer Center Toy Drive. Coffee & Cars, a Houston automotive club, hosted the event at Vintage Park.  Gearhead Flicks produced this video which captures the spirit of caring and sharing felt by the crowd that day.

Whether it's advertising for products or services, B2B, or employee recruitment, MITTONMedia always stresses the importance of "Retina Burn" to our clients. When someone needs to buy something you're trying to sell, is the name of your company one of the top 3 that pop's into the persons head? If it isn't, chances are you will lose the sale.  What can you do to ensure your business doesn't get lost in the shuffle? My good friend, Sean Luce, recently shared three ideas in...

Are you choosing advertising tools for all the wrong reasons?   When helping clients plan monthly, quarterly or annual advertising budgets, one of the first things we do is use our "MITTONMedia Value Pyramid" to measure the return-on-investment they have been receiving from various advertising tools. We ask three questions: - Is the advertising resource Effective?